Ethan & Choco's Book Club

Striving to make access to books and reading a core part of the care that kids receive in the hospital, with the premise that literacy support for children fighting cancer and other life-altering conditions can help promote cognitive health and social connections that are part of thriving through treatment and beyond


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Celebrating ECBC’s Bedside Reader Volunteers

It was so wonderful to celebrate ECBC’s outstanding group of bedside readers at our CHOC volunteer thank you dinner last night. I feel so blessed to have had such amazing team — current and retired educators, reading experts, psychologists, and librarians — who did the work of our mission in the best way possible. Together, they engaged patients in thousands of hours of bedside read-alouds and gifted tens of thousands of high-quality books. Together, they were able to yield an impressive 70% “yes to reading” rate by patients — 7 out of 10 kiddos saying yes to a read-aloud — which far surpassed the expectations we had at the launching of the program. And more than half of teens and young adults agreed to a read-aloud, truly astounding for this demographic! These impact numbers are incredible and are a testament to the passion and commitment of our volunteers. I am so grateful for this team and will miss them dearly!

One thing that became clear as this group reflected on their time at CHOC is that impact did not only go in the direction of volunteer to patient. The volunteers all shared stories about how the experience of being a bedside reader impacted them personally and added meaning to their life. What an incredibly special thing to hear as we said goodbye!



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ECBC’s Last Day at CHOC

Friday was ECBC’s last day at CHOC Children’s Hospital, where we hosted our annual BOO-ks for Treats as part of CHOC’s Halloween event. As we have every year at this event, we gave away hundreds of new Halloween-themed books. One thing we’ve prided ourselves on for the past ten years of book gifting is highly nuanced curation of titles — with books for not only every patient age but also kids’ varying interests and genre preferences. This has made it more likely that we meet patients’ nuanced reading preferences — allowing them to select books they are are excited about and increasing the likelihood that they actually read! Remarkably, even every teen and young adult selected a book — whether it be young adult horror or Edgar Allen Poe in graphic novel form or scary short stories or Latin American monster stories for teens. And we heard the best reactions — multiple kids saying “they saved the best for last” (ECBC was the last booth on the 40-table trick-or-treating circuit) and several saying they were excited to go up to their room to read their new book. How good it feels to hand out “brain candy” to sick kids on Halloween!

Thank you to NCL North Tustin, Arroyo Elementary School, and our Amazon wishlist donors for helping to make our last event a great success. We are especially thankful for those of you who did a final grand donation of many books! And thank you to El Dorado High School’s Books 4 CHOC club and FHS’s California Scholarship Federation for the beautiful handmade Halloween cards that we passed out along with the books. And a special thank you to Susie and Julie for being there today, and from the start of ECBC to the very end. I am so grateful for you both!

Having BOO-ks for Treats as ECBC’s last activity at the hospital was a full-circle moment for ECBC co-founders, myself and Ethan. Halloween at CHOC was the first event we attended as patients in 2014, just after being diagnosed with high-risk Leukemia . Ethan dressed up as a hip hopster and trick or treated with his siblings (pre-ECBC , so without a booth giving away books!), and later that same day he had surgery to place his port in his chest and begin chemo. So this felt like a perfect way to end ECBC, saying goodbye with our most personally meaningful event.

While we are sad ECBC is done, we are focusing on celebrating a decade of impact through the thousands of hours spent reading at patients’ bedside and the tens of thousands of books we gifted. Now, we turn to the more tedious work of dissolving the nonprofit.


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Thank You, Again, NCL North Tustin!

Thank you NCL North Tustin for hosting yet another book drive, this time a Halloween book drive, and your usual amazing results! ECBC just received NCL’s donation of 258 new books — 236 of them specifically Halloween-themed for ECBC’s upcoming Halloween book gifting events at CHOC. Also, every book came with a handmade Halloween-themed bookmark, many of them so beautifully done!

A special thank you to Ali, Kendall, and Haley Langdon for organizing the book drive, collecting/bookplating/sorting the books, and delivering them!

THANK YOU NCL for your ongoing support of ECBC! Over the past several years, you have donated more than $11,000 worth of new books; you have helped CHOC patients to read, think, and thrive through life-altering treatment and long hospital stays. We have so appreciated you!


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Final Opportunity to Donate a Book to ECBC!

Please help ECBC celebrate ten years of impact at CHOC Children’s Hospital by supporting Ethan’s LAST Halloween book drive and ECBC’s LAST book gifting event — BOO-ks for Treats! Click below to hear from Ethan.

To donate a book, go to:
https://bit.ly/Halloweenbooks4ECBC


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Thank You Hicks Canyon!

THANK YOU Hicks Canyon Elementary School for conducting yet another book drive for ECBC, and for the 80 terrific books that you donated this week! This was your 4th consecutive year collecting books for ECBC, and at two book drives per year — your seventh book drive! Your commitment to helping our cause has helped us so much the last several years, and we are so grateful!  A very special thank you to Tina Jussal for making this (and every) Hicks book drive happen! #thrivepartnerschool #books4CHOC #readthinkthrive #thriveagainstcancer


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Ethan’s Last Wishlist Fundraiser!

Please check out Ethan’s last Wishlist Fundraiser, his online book drives that he has been conducting since 2016! To donate a book in honor of his final book drive and the tens of thousands of books that his online book drives have brought to hospitalized kids over the years, go to: https://bit.ly/wishlist_booklooks. A heartfelt thank you to everyone who has supported Ethan’s virtual book drives to help him to get books and reading to kids battling cancer and other life-altering illness!


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Ethan Says Goodbye to his Teen Book Club

The time has come for Ethan to close the chapter on Teens Thrive Reading Group (TTRG), his virtual book club for teen oncology patients and survivors. Here are the brief words that he shared with his private Instagram-based group a few days ago.

From Ethan: “After nearly four and a half years, and now that I am headed off to college, I am sad to say that I am shutting down Teens Thrive Reading Group. First and foremost, thank you to everyone for participating. Throughout cancer treatment, reading was extremely important to me. But it has remained an important part of my life long beyond that, providing an escape from the world and a window into new ones that social media or YouTube could never replicate. If there is one thing you got from this club—whether you read one book or many—I hope you will continue to make reading a part of your life as well. To honor the end of this club, we are offering everyone a free book of your choice. DM us which one you’d like. Later 👋”

Ethan launched TTRG in September 2020 to appeal to teenage and young adult patients at CHOC, especially those who may be interested in a literature-based activity but who may not be excited by the read-alouds provided by our bedside readers. He ran it for 51 consecutive months, selecting 51 featured books of the month that participants could receive for free (along with free Kindles) and curating 51 book discussions. It has been a good run, until recently when most members have grown up and grown out of the group (and survived cancer!)…with Ethan off to college, it is time to move on. After Ethan’s goodbye message to the group, one member wrote” ” Thank you for keeping this group going for as long as it did. It certainly made our days a lot more enjoyable”. We thank our initial funders of this program — Rexford Industrial, Mark Latimer/the Larry and Helen Hoag Foundation, and John and Kathleen Collins — and all the donors along the way, for making it possible for ECBC to offer this program for the past 4+ years.


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Thank You NCL North Tustin!

THANK YOU to National Charity League North Tustin for your June book drive and your INCREDIBLE effort! ECBC just received NCL’s donation of 444 new books of EVERY type, including board books, picture books, learn-to-read books, nonfiction/information books, graphic novels, easy chapter books, middle grade chapter books, teen/YA books, Spanish-language books, and poetry! Also, every book came with an inserted beautiful handmade bookmark — a bookmark per book is such a cool gesture that we’ve never received before! And a special thank you to Ali, Kendall, and Haley Langdon for organizing the book drive, collecting/bookplating/sorting the books, and delivering them!  We so appreciate NCL North Tustin’s ongoing support!


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Thank You Canyon High School!

Thank you to Canyon High School for your recent donation of 116 new books, and a big thank you to Canyon’s Babysitters Club for their great efforts in organizing a book drive at their school! The Babysitters Club promoted the book drive, made nine colorful donation boxes to place around campus, worked with teachers to set up incentives, and organized and delivered the books. We can’t wait to get these awesome books to patients at CHOC next week!


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Thank You Arvida!

Thank you Arvida Book Co and Arvida’s amazing customers for the 132 new books they donated last month! These books came in as a result of Arvida’s “flash tattoo” fundraiser to celebrate Independent Book Store Day (donate a book, get a free flash tattoo) as well as an in-person visit by best-selling children’s author Stuart Gibbs (where a generous customer purchased a large number of Gibbs books to donate). Arvida is one of ECBC’s few long-standing community partners that hosts regular book drives for ECBC, and we appreciate their support so very much!


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Ethan’s Wishlist Fundraiser for June 2025

Please check out Ethan’s monthly Wishlist Fundraiser for board books! You can listen to Ethan’s video below to learn more. To donate a book, click on the link below or go to https://bit.ly/wishlist_boardbooks.

To become an ECBC GEM (Give Every Month and commit to a monthly donation, click HERE.

Thank you for helping Orange County’s hospitalized kids to thrive with high-quality books and reading experiences!


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June’s Outpatient Delivery Day!

ECBC just completed our monthly delivery at CHOC Childrens Hospital’s Outpatient Infusion Center (OPI) and the Oncology Clinic, re-stocking the bins of our gifting library carts with 515 new books. As usual, we filled the bins with books of every type (e.g., graphic novels, nonfiction, poetry and much more) and for all patient ages  ranging from infant to young adult.  We love re-stocking our gifting libraries each month and knowing that oncology patients are selecting high-quality books to keep (and hopefully read!) each time they visit the hospital!  #outpatientdeliveryday #outpatientlibraries #bookeveryvisit #readthinkthrive #thriveagainstcancer


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Another Amazing Book Drive at Hewes Middle School!

THANK YOU to Hewes Middle School families for the 338 new books that you donated to Ethan & Choco’s Book Club last month! This was Hewes’ fourth consecutive year hosting their own school book drive, and as in the past, they delivered a terrific collection of new, high-quality books for patients of all ages from infant/toddler through teen and young adult. Which included a LARGE number of graphic novels and board books, our two most needed book types!

A special thank you to Ms. Cordero’s first period class (pictured below) for winning first place in the class competition by donating the most number of books — her class brought in 115 new books, more than 1/3 of the total! They will receive a private Hula Hoop Throw Down party with donuts and music during 1st period. Way to go Ms. Cordero’s class! And a HUGE thank you to Hewes’ Leadership teacher Dean Jennings for leading the effort and for the work of the leadership class in organizing and promoting the book drive. We appreciate you so much as a lead contributing Thrive Partner School — and you provide a terrific model for how to organize and incentivize student/family support. THANK YOU! We can’t wait to share these awesome books with oncology patients at CHOC Children’s Hospital!


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Another Outpatient Delivery Day in the Books!

Yesterday we re-stocked ECBC’s outpatient libraries at CHOC’s Outpatient Infusion Center and at the Hyundai Cancer Clinic with 465 new books. As usual, we delivered books of all types, ranging from board books for infants and toddlers to poetry, nonfiction and novels for teens and young adult (plus many more book types for all the ages in between). It is difficult to know for sure how much reading is happening, but we think that the large volume of books that need to be replensihed each month is a pretty great indication that patients are enjoying the books! Board books, Spanish-language books, and graphic novels still seem to be the most popular…and we think it’s so cool that more patients seem to be excited to read poetry!

ECBC has been providing 400-600 new books per month for the past few years, but recently it has become more difficult to keep up. If you’d like to make an ongoing monetary donation that goes towards our monthly re-stocking days , please consider becoming an ECBC GEM (which stands for Give Every Month). You can visit https://bit.ly/donateECBC to become a GEM, and select the monthly amount that you would like to give.


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Thank you AGAIN Hicks Canyon Elementary!

THANK YOU Hicks Canyon Elementary School PTA and families for hosting a SECOND book drive this year for ECBC and for your donation this past week of 83 new books. Per Hicks’ usual donation, the collection included all wonderful high-interest titles, including many graphic novels and easy chapter books, which we really need. Hicks Canyon conducted the book drive alongside their school’s book fair, which works so well for elementary schools since parents are visiting the fair anyway to purchase books for their kids and teachers (and schools usually benefit in the form of Scholastic points from the increased sales).

This was Hicks’ second book drive of the school year to benefit ECBC — resulting in a total of 176 new books during the 2024-2025 school year. Hicks is one of ECBC’s few “regular” donors (aka “Thrive Partner Schools”). We so appreciate our Thrive Partner Schools as they provide passive book income that we can count on — which our tiny nonprofit very much needs. A special thank you to Tina Jussal for making this (and every) Hicks book drive happen!


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Re-Stocking ECBC’s “New Diagnosis” Book Bags

This past week ECBC delivered 24 of our Read Think Thrive Bags to CHOC Outpatient Oncology at the Hyundai Cancer Institute. These are ECBC’s book bags that go to patients just after they are diagnosed with cancer — valued at $150 per bag, they are curated by age/gender and filled with ten new high-quality books, book crafting supplies, and other literacy support materials (e.g., reading light, bookmark, “Care Card” and creative book response from a kid in the community encouraging the patient to read and create their own literary response). We love that these bags provide kids and teens who are newly diagnosed with cancer with materials and messaging that supports reading and cognitive thrivership right from the start of treatment (especially since these kids are often out of school and have limited access to high-quality literature-based experience).

ECBC delivers these bags regularly so that CHOC has ongoing inventory as needed. However, we are currently low on bags, and completely out of them for half of our age groups. Which means that we are in need of approximately $20,000 to fund our annual mega packaging day, where we package 120 bags to get us through the next 6-12 months. Please help by becoming an ECBC GEM (Give Every Month) — which is a commitment to a recurring donation at the amount you choose and would greatly help us to keep this program going!

To become a GEM, CLICK HERE.


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March’s Outpatient Delivery Day!

Yesterday was ECBC’s monthly outpatient delivery day — we re-stocked the bins of our gifting library carts at CHOC’s Outpatient Infusion Center (OPI) and the Oncology Clinic with 457 new books! As usual, we filled the bins with books of every type (e.g., picture books, graphic novels, nonfiction, poetry and much more) and for all patient ages  ranging from infant to young adult. We love providing every patient with the opportunity to select a new high-quality book at every outpatient oncology visit (that they will also hopefully read!).

Thank you to everyone who donated books from our Amazon wish lists this month. Between our outpatient and inpatient programs, we are giving away approximately 500-700 new books monthly, and we are currently gifting more than we are receiving. Which means that we are also needing to purchase books on an ongoing basis. So, every book and monetary donation is a great help!

Please consider donating in one of the following ways to help ECBC sustain our programs and continue to provide access to high-quality books and reading experiences at CHOC Children’s Hospital:

#outpatientdeliveryday #outpatientlibraries #bookeveryvisit #readthinkthrive #thriveagainstcancer


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Ethan’s Wishlist Fundraiser for March 2025

Please check out Ethan’s monthly Wishlist Fundraiser! One book type we currently need for both our bedside reading program and our book gifting programs at CHOC is nonfiction picture books. You can listen to Ethan’s video below to learn more. To donate a book, click on the link below or go to bit.ly/wishlist_nonfictionpicturebooks. Also, as always, we are in great need for board books and need to purchase them on a weekly basis, so we always appreciate getting these donated!

To donate a nonfiction picture book, click HERE.

To donate a board book, click HERE.

To become an ECBC GEM and commit to a monthly donation, click HERE