It’s September 1st, which means that it’s Childhood Cancer Awareness Month (CCAM). Which also means that it’s time for Ethan & Choco’s Book Club’s (ECBC) annual fundraiser — BOOK IT, Running for Reading for Hospitalized Kids! We have always hosted our annual fundraiser during CCAM because it’s the time of year when cancer-related organizations make a dedicated effort to increase awareness and raise funds for those affected by childhood cancer. Cancer is still the #1 cause of death by disease for children in America. Among those who survive, 3 of 5 kids diagnosed with cancer face significant late-effects of treatment, which continue to affect survivors’ quality of life for their entire life. ECBC aims to elevate kids’ thrivership during and long after cancer treatment through our programs that provide high-quality books and reading experiences, and we need your support to sustain our efforts!
Tomorrow (Labor Day) would have been our BOOK IT charity run; however, due to increased upfront costs, we are not able to host our in-person event this year. Please check out Ethan’s video and support our virtual fundraiser! Note the “multiple of 10” theme, in honor of the upcoming 10th anniversary of Ethan’s cancer diagnosis. You can run or walk or even skip 10 (minutes, miles, laps, etc) in in the spirit of BOOK IT, and then go to the BOOK IT donation site to donate a multiple of 10. And, if you can share the donation site with 10 family or friends, please do so! THANK YOU for your support — we need you!
To donate, go to RUNSIGNUP.COM/BOOKIT2024
